Minneapolis, Minnesota, 2016
The Vikings Are Coming! is a pop-inspired mural representing the rich and storied history of the Minnesota Vikings franchise. The densely layered artwork features a variety of bold type and stunning imagery referenced from vintage ticket stubs, game programs, and team ephemera. These elements come to life with a vibrant color palette capturing the energy and excitement of the Vikings and U.S. Bank Stadium. It was painted on-site over a 30-day period by artist Greg Gossel and his team. It is located on the main concourse and is accessible to all ticket holders creating a social media interaction destination.
The Metronic Club at U.S. Bank Stadium houses over 35 pieces of art by local Minnesota artist Gary Welton.
Sports & The Arts, in conjunction with the Minnesota Vikings and the Minnesota Sports Facilities Authority, have captured the essence of Minnesota and the Vikings history within the walls of U.S. Bank Stadium through visual storytelling. Curating the collection over a two-year period, Sports & the Arts combined original artworks, graphics and photography that coalesce into a rich dimensional experience. Nearly 400 original works of art, 250 pieces of photography, and two large-scale wall murals created by local artists and schools enhance the viewing enjoyment within this exciting new venue.
Installed near the MSFA’s offices, this graphic illustrates the diversity of Minnesota and the Twin Cities and incorporates images of iconic landmarks and the people that work, play and live in Minnesota. Measuring an impressive 145’ in length, the dynamic design provides the viewer with the illusion of a three-dimensional installation. Sports & The Arts has experience working with joint city-funded projects and can work with both parties to provide continuity and collaboration throughout the project.
Purple Reign, created by Minnesota artist Nicholas Schleif, is a multidimensional visual biography of one of Minneapolis’ most famous sons, Prince Rogers Nelson. Created using acrylic paints on canvas, Nicholas’ artwork offers viewers a layered visual experience that encourages a deeper appreciation for the artwork through subliminal and hidden meanings.
Skjalborg was created by glass artist and metal forger James Brenner. Skjalborg, from old Norse means a, “protective wall formed by interlocking the shields of foot soldiers,” and is reminiscent of football’s first wall of protection — the defense. The centerpiece Viking “V” shield is illuminated and made from hand-sculpted glass and gold-leafed metal. The four traditional Viking shields are made of wood and forged steel.
Over 100 artists have contributed to the collection in phase one of the project as we were thrilled to have received an unprecedented 1,100+ submissions with our call for local artists. It was an inspiration to be working locally in the Twin Cities as we immersed ourselves in the art culture of the area. Visiting studios, galleries and art schools in search of a unique blend of talent and styles, we unearthed some amazing creations.
Artwork in VIP areas that complement the interiors helps to create a mood and atmosphere for special guests. This photo shows the VIP entrance to the Valhalla suites and houses three original artworks.
Nick Bensch’s original fans triptych, Title, was recreated into a tension system installed high above the Main Concourse. This advantageous location creates sightlines from two levels.
Artist Lynn Hanson created a fifteen-foot-long Vikings ship floating across a foggy sea invoking a soft, ethereal feel. A hand-carved bronze Viking ship is shown on left. Each area of the building is curated with original works that coalesce with their surroundings in content, style and framing. Together, these elements work to expand and complement the existing aesthetic.
Unique to this collection is the inclusion of four alumni Viking greats. A series of wildlife limited editions by Hall of Fame coach Bud Grant, never-seen-before photography by famed linebacker Matt Blair, a mixed media sculpture collection from Purple People Eater Carl Eller, and an intimate recreation by Viking Captain Jim Marshall of his talisman symbol created from a by-gone era.
Unique to this collection is the inclusion of Viking alumni, including two Pro Football Hall of Famers. Shown here is a large format graphic treatment of the photography of Ring of Honor player Matt Blair, whose photos have never been shown publicly. This intimate glimpse into the lives of the players during the Vikings halcyon years is both sentimental and engaging. Sports & The Arts aims art installations to make connections with the players and their fans. We search for seldom heard stories and rare photographs to tell the team’s narrative in an uncommon way. This commitment to excellence creates collections with depth and longevity.
Recent art school graduate Leslie Barlow painted each player whose number was retired by the Vikings in a sublime modern style.
A section of the Valhalla suites corridor shows helmets and shields in the historic Viking tradition. Each of these assemblage pieces were created by hand and art directed by Sports & The Arts.
